Are you an organization that understands that your employees represent you? They are an extension of your business and brand. If you know this, then you are hiring and training your employees that best can serve your customers or clients, which means you know that you must INVEST in them in order to build your brand, business and bottom line.
Investing in your business and brand says that you care about how you show up in your industry and the world. Taking time to build your assets whom is your human capital, which you invest in daily; should be taken seriously. As a leader, you bring so much experience, knowledge and exposure to the position, department and the overall organization, but does your Personal-Leadership Brand represent you .
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